Archive for October, 2009

Web 2.0 conference in san fran.

October 16, 2009

I’m heading to the web 2.0 conference next week.    I remember standing around in the halls 2 years ago with other CEO’s talking about how most of the companies there wouldn’t be in business in 2 years because they had no way of making money..   Funny how it turned out true.   I also remember talking to Evan Williams about twitter and a lot of other ceo’s from companies that were growing fast.    This year it looks like there aren’t really any companies with buzz except for Zynga and playfish.

What are the best places to eat in San Fran ?   I like all types of food except for sushi  we get enough of that in vancouver.

top 10 mobile site what?

October 14, 2009

Evidently plentyoffish is a top 10 mobile site.    After reading this today i went and downloaded a iphone emulator and changed the site around to actually be useful for mobile users.   It was very hard to do anything with a cell phone, and should be a lot better now.   Especially reading and replying to emails.

View through conversions, this is really really big.

October 1, 2009

Probably the most important thing in advertising that has happened in a long long time and as a result google will probably become the largest display advertising player in short order.   Google has added view through conversions to google adwords today.        I’ve long used view throughs as click throughs are absolutely meaningless,  even comscore says 8% of the population account for 85% of clicks in ad campaigns.        I know my users spend 10’s of millions on other dating sites every month and now using view thoughs  other dating sites can find out just how much they are really making advertising on plentyoffish.com    When I advertise on other sites for every one person that clicks I get 5 to 15 times as many people going to a search engine typing in plentyoffish and finding it or just typing in the URL.    At any rate  our advertising inventory and all social networks inventory just got a lot more valuable.