I noticed this new post on Fred Wilson’s blog mentioning Sam at Okcupid. He mentions he recently met Sam got to know him etc. Okcupid which is based in Union Square NYC raised 6 million from a mystery firm earlier this year and I now suspect it is Union Square Ventures.
Okcupid got some publicity in the New York Post last week.
“OkCupid’s rapidly growing base of users sends 1 million e-mails and 4 million instant messages to each other per month, he said, adding that the site’s traffic now stands at 3 million page views per day.”
Sounds impressive but those are the exact same stats okcupid release over a year and a half ago.
Okcupid is a site that offers free tests and when you signup you also become a “dater”. The site gets massive traffic from all the links to its tests out there. Check out technorati
and this google search for “Commonly confused words” leads to 28,000 backlinks to okcupid alone.
Indeed.com shows that they are looking for 2 more workers and they already have 12+ employees. The site will no doubt continue to grow and get bigger as they put the 6 million to use.
I wonder what will happen when Matchdoctor and others copy okcupid’s distribution strategy, ie give away free tests to get 2-10k signups a day.