I wonder if this effects Neverblues relationships with True.com And Spark Networks. I’d hate to give a competitor access to all the keywords being bid on and advertising stratagy etc.
Looks like nearly every major dating site has now built out a advertising network.
Founded in 2004 by four partners, Neverblue Media’s services and revenue have grown exponentially since its inception. The company is comprised of five business units, recently introduced a proprietary technology system and currently employs 50 staff. PhoneInterviewed.com was launched independent of Neverblue Media in December 2005 and currently employs 30 staff at its contact center. Neverblue Media will continue to operate as-is from its current headquarters in Victoria, British Columbia, Canada. Vertrue currently owns two other subsidiary companies based out of Canada, including the popular online dating services company, Lavalife Inc.