It was only a matter of time until something was done about the out of control rebilling problem. Now many dating sites have lost their merchant accounts or are at risk of losing them.
1. Time sensitive offers, and having a clock counting down the seconds you have left until your offer expires is a no no.
2. Any trial period must be a minimum of 10 days.
Most of the top 10 paid dating sites are not in compliance with mastercard new terms, wells fargo stopped processing all rebilling, and visa is soon to follow with their new terms. This is a result of the senates investigation into Eharmony’s and True.com’s billing practices.
You’d think the most important thing to happen to the dating industry would have been discussed at this weeks annual dating conference in maimi